US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims
November 17, 2005
US FDA/CFSAN
Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims
November 17, 2005
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Do Disclaimers Work?
- Text only disclaimers were unsuccessful at communicating different levels of scientific support
- The report card rating schemes conveyed levels more successfully, but also created incorrect inferences--particularly when disclaimers graded claims as "B" or "C"
