US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims - Slide 32 - Analysis Note

US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims November 17, 2005

US FDA/CFSAN

Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims

November 17, 2005

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Analysis Note

Point/Counterpoint and Embedded disclaimer schemes failed to correctly convey the intended levels of scientific support

Therefore, results on Health Claim And Disclaimer Effects that follow based only on respondents who saw Text Report Card and Graphic Report Card disclaimers

Slide 32 of 45

Slide 32 of 45

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Slide 32 of 45