US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims - Slide 27 - Is perceived scientific certainty affected when a disclaimer is present?

US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims November 17, 2005

US FDA/CFSAN

Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims

November 17, 2005

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Is perceived scientific certainty affected when a disclaimer is present?

Disclaimer should counteract the effect of an unqualified health claim statement on perceived scientific certainty
Analysis: Compare effect of (1) no claim vs. unqualified health claim ("Health Claim Effect") and (2) unqualified claim vs. appropriate disclaimer conditions ("Disclaimer Effect")

Slide 27 of 45

Slide 27 of 45

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Slide 27 of 45