US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims - Slide 21 - Claim-Relevant and Other Health Benefit Measures

US FDA/CFSAN - Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims November 17, 2005

US FDA/CFSAN

Effects of Strength of Science Disclaimers on the Communication Impacts of Health Claims

November 17, 2005

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Claim-Relevant and Other Health Benefit Measures

7-point scale from "not at all likely" to "very likely"
How likely is it that eating this food as a regular part of ones diet would:

Reduce the risk of having a heart attack?
Reduce the risk of having high blood pressure?
Reduce the risk of getting cancer?
Reduce the risk of getting osteoporosis (sometimes called brittle bones)?

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Slide 21 of 45