US FDA/CFSAN - Consumer Studies Research Overview - Slide 2

US FDA/CFSAN - Consumer Studies Research Overview November 17, 2005

US FDA/CFSAN

Consumer Studies
Research Overview

November 17, 2005

Nature of the Studies

All are experiments.
All present information (label claims or ad copy) about substance-disease relationships.
All test ways to communicate the level of scientific support for this information.
All measure consumers’ reactions to this information.

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